Summer is in full swing at Stacia with our rainbow of colors in the new Beachy Keen collection. We are in total beach-mode here on Montana Avenue in Santa Monica. But before you know it, Fall will be just around the corner and my new collection of bamboo knits will be shipping to stores. I’ve been in Fall design-mode for almost a year now so anxious to see my ideas come to fruition and see them on the bodies of my customers very soon. To give you a little taste of what’s to come, I’d like to share with you some of my favorite pieces from the new Fall El Capitan collection and the inspiration that began my design process some 8 months ago.
The Fall ’13 El Capitan Collection of knits was inspired by a weekend getaway of “faux camping” at El Capitan up near Santa Barbara, CA. Being a city/beach girl at heart, I’m not one for roughing it old-school camping style. A luxurious teepee is more my speed. I prefer the luxuries of indoor plumbing and a comfortable bed INSIDE my tent, thank you. But I do love to be up close and personal with nature and be in the wilderness. At El Capitan campground, I had the best of both worlds with the rustic adventure of camping (smores by the fire, please!) plus the closeness to the beach and ocean that I love.
My little El Capitan excursion inspired an array of rustic new space-dye colors, as well as a new stripey dye technique I developed that evokes the tribal feel of my intimate teepee (try 3 kids and a husband in one of those!) And the color names fit my travel adventure with color names — Alpine, Dusk, Sierra, Gazelle, and Meadow.
I also played around with my other favorite dye technique, dip dye. Hand dipping my bamboo knits in earthy shades of tans and landscape greys makes my favorite ‘blanket coat’ even more to ‘dye’ for. All the more reason to own two! Got to have one in Gazelle AND Sierra, of course!
Here are some sneak peek lifestyle images of the collection from our Malibu photo shoot that truly evoke the effortless vibe of the line. These are clothes you can cozy up in, feel beautiful and put together in, but are comfortable and no-fuss.
The first Fall collection will hit stores and online in mid August, so keep an eye out and for now enjoy the rest of your beachy keen Summer!
xoxo ~ Stacy
Jacardanda Season is here.
I love it when the flowers bloom this time of year, it brings back fond memories of when I moved from Brooklyn 8 years ago to Sunny LA and from my airplane window I saw clusters of purple on the ground.
It was the lavender tress in bloom, which has inspired my blue and purple color ways.
This season the Jacaranda color inspired the agave color way for this wrap dress.
The perfect summer dress for this season, great with sandals for the day or heels for the evening. Buy it here.
Yesterday we had Awesomeness TV here at the Stacia boutique in Santa Monica. Here are some Behind The Scenes images from the day.They filmed here all day for new makeover videos with host Miss Glamorazzi.It was a busy day with lots of people filming and being a part of the videos, I can’t wait to see the final outcome. This should air in the next couple of weeks. So stay tuned!
This last month we have had a few great features from our fellow Stacia fans and friend boutiques.
Taim Boutique put together some great outfits for this season and included Stacia in these wonderful looks. Check out their facebook page.
Lonny’s then used Stacia graphics for their Memorial Day Weekend promo:“Find out why we’re weaing Stacia this Memorial Day Weekend: http://blog.lonnys.com/?p=2500 ”
Next week we have an exciting day planned where Awesomeness TV will be filming at the Stacia boutique on Montana Avenue for a new makeover video with host Miss Glamorazzi.
Stay tuned for this and keep up to date with Stacia daily news on the facebook page. https://www.facebook.com/shopstacia
Spring is finally here and the Stacia Spring collection has hit stores and online.
The Spring collections Seascape and Beachy Keen offer soft, bamboo-knit, colorful garments to fill your wardrobe with this season.
The Seascape collection was inspired by the nautical theme, while watching sail boats drift along the ocean, feeling the warm soft sand under my toes and the cool wind sweeping through my hair. It gave me this warm, fresh feeling and thats where the Seascape collection was born.
The Beachy Keen collection is more tropical with an island feel full of vibrant colors. My yearly trip to Hawaii inspires me for my summer collections, the colors in this collection emphasize the mood, scuba, blue hawaii, very tropical feeling names.
Take a look at the Stacia shop for all the New Spring Arrivals and treat yourself to a New exciting Spring Wardrobe.
This week Stacia showcased at the NYC Coterie Trade show.
The Stacia booth looked amazing with all the new Fall ’13 pieces on show and the lifestyle shoot banner!The famous Stacia Space dyes mixed with solids and wovens new for Fall, created a vibrant and enticing surrounding.
We met with a lot of our wonderful regular customers, along with a lot of new customers!
So a big thanks to everyone who stopped by!One of our stunning salesgirls in the booth at Market rockin’ the new Dusk dress.