My Story
I started Stacia out of my Brooklyn brownstone in 1998 cutting patterns on the hardwood floor. I opened a small boutique and atelier on Smith Street in Carroll Gardens, Brooklyn. From day one, I used dead stock fabrics and recycled materials to create my designs, cutting and sewing right in the shop. In 2004, I moved my family to Santa Monica, CA to live the quintessential beach lifestyle and opened a second store in 2011.
The fashion business has been a rollercoaster ride, and I'm thankful Stacia is still going strong by being small and nimble. Balancing lifestyle, family and my passion for making clothes has led me to focus my designs on "what I need now" and creating small batch products that let me flex my creativity.
Trends come and go and the fashion business is always changing, but my mission has always stayed true. Keep it small, be creative and be conscious of every piece that I make. I hope you enjoy the process and wear my designs with love.
Aloha,
Stacy
Featured product
My first children’s book is here! Based on my own experiences as a fashion designer in NYC, this entrepreneurial fashion story is told through the eyes of my trusty dress form, Mabel. The perfect gift for the budding fashion designer. Comes with a FREE bookmark + stickers!
About the Book
This is the story of Mabel, the chatty dress form of a budding fashion designer, and her furry companion, a little Yorkie named Brooklyn, and their fashion adventures through NYC from sample room to runway.
Mabel and her trusty sidekick, the pipsqueak Yorkie, take you through the cobblestone streets of a designer’s Brooklyn atelier to Seventh Avenue in Manhattan, the heart of the fashion industry. The rush to complete a fashion collection for the big runway show is not without a few fashion faux pas – a taxi fiasco, a missing pièce de résistance, and a ticking clock to the fashion show deadline. Can Mabel, the whimsical fashion muse, pull it off?
Join Mabel and Brooklyn on a fun, behind-the-scenes look into the real world of fashion and what it takes to become a fashion designer.
40 pages. Ages 5 to 8. Published 2020 by Austin Macauley Publishers. Author & Illustrator Stacy Johnson.