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My Story

I started Stacia out of my Brooklyn brownstone in 1998 cutting patterns on the hardwood floor. I opened a small boutique and atelier on Smith Street in Carroll Gardens, Brooklyn. From day one, I used dead stock fabrics and recycled materials to create my designs, cutting and sewing right in the shop. In 2004, I moved my family to Santa Monica, CA to live the quintessential beach lifestyle and opened a second store in 2011.

The fashion business has been a rollercoaster ride, and I'm thankful Stacia is still going strong by being small and nimble. Balancing lifestyle, family and my passion for making clothes has led me to focus my designs on "what I need now" and creating small batch products that let me flex my creativity.

Trends come and go and the fashion business is always changing, but my mission has always stayed true. Keep it small, be creative and be conscious of every piece that I make. I hope you enjoy the process and wear my designs with love.



designer stacy johnson